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The Power of Habit – Creating Positive Feedback Loops in Healthcare

Did you know that almost half of all decisions are based on habits? However, that does not mean that we cannot change our habits (and...

Targeting the Tumor Microenvironment

Investigators are always looking for new and innovative ways to treat cancer. This is a constantly and rapidly evolving field, with novel and experimental...

SMM for Pharma: 3 Top Strategies & Fresh Tactics for Quick Wins

Jodie Green and Ilya Nejdanov, will share 3 top strategies and tactics for quick wins, including: Budget: The #1 tactic you can use right now...

Rare Diseases at Roche: Combining science and alliances to find breakthroughs in rare diseases

One of the biggest events in the rare disease calendar – the Huntington Disease Society of America annual convention – is taking place this week, the...

Business Plan: a Medical Affairs perspective

A business plan is generally considered a process and specifically, a document, that summarizes the operational and financial objectives of a business - independently...

Five Essential Skills for Pharma’s Future Leaders

By Steve Figman, Syntegrity The recent eyeforpharma ‘19 conference in Philadelphia showcased an impressive array of speakers, with presentations and roundtable discussions from thought leaders...
2020 Call for Writers

Are you looking to inspire others in the pharma industry through your writing? You’re invited to submit your articles to become a Featured Writer for The Pharmaceutical Marketing Group website.