Due to unprecedented challenging situation and the current pandemic time, stakeholders needs are changing and these uncertain times are accelerating approaches already existing within...
A version of this article was previously published on Pharmaphorum.
Doubtlessly, one of the defining phrases of the 2010s is “fake news.” We hear it...
Today, I would like to share the top 10 most important advisor questions that every brand team should keep in mind when designing virtual advisory board...
“Go-to-Market” in Pharma is defined as a tactical action plan, that outlines the needed steps to succeed in a new market/therapeutic area.
A “Go-to-Market” strategy...
Medical Affairs has risen very fast in the last years, becoming after an initial phase of “supporting function”, a highly crucial “leading function”, representing...
The pharmaceutical industry is quickly evolving; to stay relevant and competitive, companies need to stay on top of the most recent trends and technologies....
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